WWD: Retail Addresses Gender Neutrality

Featured in WWD on August 24, 2018.

"'We never took gender into consideration,' said Maurizio Donadi, founder of Atelier & Repairs. 'For us, a specific gender was never a thought. We wanted to do something creative and free in its approach to people. We’re not a brand, we’re a project, an initiative and a creative solution, so we don’t have to conform to the system of our industry. We don’t segment, but we include. It’s almost a spiritual approach.'"

 

 

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